CONTENT] GUADALAJARA JALISCO MEXICO SEPTEMBER 29 Participants pictured in colored powder as they take part in the first edition of The Color Run in...
{"Image ImageDescription": "[UNVERIFIED CONTENT] GUADALAJARA, JALISCO, MEXICO - SEPTEMBER 29: Participants pictured in colored powder as they take part in the first edition of The Color Run in Guadalajara City, Mexico. The Color Run, a one-of-a-kind event organized by Starbucks, which has been very famous in at least another 200 cities around the world, opened in Mexico, Guadalajara being the first of four cities. In this edition more than 5,000 people participated, on Sunday, September 29, 2013, in the western state of Jalisco, Mexico. Under the concept of 'The best day of your life' and no timing involved, participants ran while they were covered with blue, green, pink and yellow from head to toe. Is estimated to be more than 21,000 participants in the event that includes four cities: Guadalajara, Puebla, Monterrey and Mexico City. In The Color Run is natural elements were used to the powder paint that covered the audience, so that nothing happens to skin contact, even if accidentally eaten, as they are the same as those used to color to certain foods. (Photo by Hugo Ortu?o/Getty Images)", "Image Copyright": "Hugo Ortu?o"}