Pricing Decisions LO 8 Below-cost pricing Separation between payers and users Indirect payment Nonfinancial prices Pricing objectives Characteristics
{"Image DocumentName": "Pricing Decisions LO8 Pricing objectives Nonfinancial prices", "Image ImageDescription": "Below-cost pricing. Separation between payers and users. Indirect payment. Nonfinancial prices. Pricing objectives. Characteristics. Distinguishing. Pricing Decisions of Nonprofit Organizations. Notes: Five key characteristics distinguish the pricing decisions of nonprofit organizations from those of the profit sector: Pricing objectives: The main objective is to defray all or partial costs rather than achieve a profit. Nonfinancial prices: In many nonprofit situations, consumers must absorb nonmonetary costs, such as opportunity cost of time, embarrassment costs, and effort costs. Indirect payment: through taxes. Separation between payers and users: The services of many nonprofit organizations are used by those who are relatively poor and paid for by those who are better off financially. Below-cost pricing: An example is university tuition, with services priced below cost. LO8.", "Image XResolution": "37", "Image YResolution": "37", "Image ResolutionUnit": "Pixels/Centimeter", "Image Software": "SlidePlayer", "Image YCbCrPositioning": "Centered"}