Figure (Extra) Business Level: The Value Chain
{"Image DocumentName": "Figure (Extra) Business Level: The Value Chain", "Image ImageDescription": "Competitive. Advantage. (_____) A company\u2019s value activities fall into nine generic categories. -- Primary activities are those involved in the physical creation of the product, its marketing and delivery to buyers, and its support and servicing after sale. -- Support activities provide the inputs and infrastructure that allow the primary activities to take place. IT can profoundly affect one or more of these activities - - sometimes simply by improving effectiveness, - sometimes by fundamentally changing the activity, and. - sometimes by altering the relationship between activities. In addition, the actions of one firm can significantly affect the value chain of key customers and suppliers. Operations: Boeing -- Lean Manufacturing. After-Sale Service - maintenance technology. Devices identify potential problems before the customer notices a difficulty and enable the service representative to fix the elevator before it breaks down, reducing repair costs and increasing customer satisfaction. Corporate Infrastructure. - on-line links to integrate remote locations (27% sales growth) MANAGEMENT CONTROL. - more sophisticated reward systems software (sales commission on each. product sold by its sales force; thus. (a) maximum incentive: sales force; (b) NO incentive: ensure the customer continued to be satisfied with the. services coordination of activities. - coordination of activities. airline, truck, railroad: optimizing schedule, fueling, cargoes by using  , groupware, videoconferencing: a networked workflow system. Technology Development. support for research and development; CHINA(SPARK MIS) Procurement. market knowledge (purchase price, exert pressure on --> supplier. N.", "Image XResolution": "37", "Image YResolution": "37", "Image ResolutionUnit": "Pixels/Centimeter", "Image Software": "SlidePlayer", "Image YCbCrPositioning": "Centered"}