"This is a screenshot of a Messenger chat icon on the School of Bots website. In a white popup window on the site, black text says ""Want to get access to 30+ hours of free bot content?"" In the upper-right corner is the School of Bots logo. It's a yellow circle with ""School of Bots"" in black text. The word ""of"" appears in a small white speech bubble. Below the question about free content is someone's Facebook profile photo, which is blurred out, and the text ""Rebecca Not you?"" The text ""Not you?"" is linked. Across the bottom of the popup window is a white button with blue text that says ""Chat Now"". To the lower left is a Messenger chat icon. Natasha Takahashi says chat icons are one way marketers can capture website visitors and continue driving them to your website."
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