Copyright © 2004 Pearson Education Canada, Inc. All rights reserved.5–25 Decision-Making Shortcuts and Traps Using a Heuristic  Applying a rule of th
{"Image DocumentName": "Decision-Making Shortcuts and Traps", "Image ImageDescription": "Using a Heuristic. Applying a rule of thumb or an approximation as a shortcut to decision making. Perception (Personal Bias) The selection and interpretation of information we receive through our senses and the meaning we give to the information. Managers\u2019 experiences and functional roles mould and influence how problems are perceived. Copyright \u00a9 2004 Pearson Education Canada, Inc. All rights reserved.", "Image XResolution": "37", "Image YResolution": "37", "Image ResolutionUnit": "Pixels/Centimeter", "Image Software": "SlidePlayer", "Image YCbCrPositioning": "Centered"}