Table 16.7 Hypothetical Use of Popular Decision Rules in Making a Decision to Purchase a Home Security System
{"Image DocumentName": "Table 16.7 Hypothetical Use of Popular Decision Rules in Making a Decision to Purchase a Home Security System", "Image ImageDescription": "REGLA DE DECISI\u00d3N. FRASE MENTAL. Regla compensatoria. We selected the security system that came out best when we balanced the good ratings against the bad ratings. Regla conjuntiva. We picked the security system that had no bad features. Regla disjuntiva. We selected the security system that excelled in at least one attribute. Regla lexicogr\u00e1fica. We looked at the feature that was most important to us and chose the security system that ranked highest on that attribute. Regla de afecto referido. Everything they do is outstanding, so we decided to have them install our security system.", "Image XResolution": "37", "Image YResolution": "37", "Image ResolutionUnit": "Pixels/Centimeter", "Image Software": "SlidePlayer", "Image YCbCrPositioning": "Centered"}